Ch 136: How Could A Cultured Person Be Called A Thief?
It was no surprise.
Before the promotional event even ended, various parties had already received news of the content.
Although everyone had become immune to Young Master Cao’s sharp tongue, after all, they had been arguing for half a year.
But this content still left everyone somewhat emotionally broken.
He directly targeted a certain female singer.
“Damn, what bullshit are you blowing?”
First, Toilet Station couldn’t sit still.
Four years ago’s Super Girl.
That is, Season 2.
That was the benchmark for talent shows.
Chun Chun, Bi Bi, Liang Liang… the top three finalists, the finals viewership rating exceeded 11.
This program was also one of the factors that built Toilet Station’s golden body.
This viewership rating became a legend.
With the advent of the internet and the rise of video platforms, future viewership ratings will only get lower and lower.
Just like the former Huan Zhu Ge Ge, the highest viewership rating was over 60!
Even a hugely popular drama in the future won’t have this kind of viewership.
But,
Viewership is only one aspect; revenue must also be considered.
In short,
Cao Cheng directly dissing this program, Toilet Station would inevitably be unable to sit still, after all, 《Super Girl 2009》 is about to air, and Young Master Cao has already attacked.
The impact is very bad.
“We hope that there will be more rising stars in the entertainment industry. Good luck.”
Look how cultured they are.
Not a single swear word.
But the irony in the words is strong, rising stars, juniors!
Cao Cheng didn’t refute anything this time; the effect was achieved.
Brand awareness has broken through the sky.
This program will comprehensively surpass the original program in Dream Origin.
…
The promotional event lasted two hours.
After it ended, Cao Cheng also invited everyone to dinner, directly booking a hotel, and giving everyone some writing fees.
It’s about following the rules!
Conveniently obtaining some positive emotions.
Returning home in the evening, Fourth Sister was a little anxious.
The more Fourth Sister understood the entertainment industry, the more she felt that the group behind Toilet Station was insurmountable.
Especially the viewership rating and viewership share of Super Girl, it’s terrifying.
Cao Cheng’s declaration of crushing the competition and quitting the industry scared Fourth Sister quite a bit.
Even though Fourth Sister had already watched the recording of 《Good Voice》 and knew the inside story, she still felt that surpassing the former Super Girl was a very difficult task.
After all, the environment is different.
If it were a program from the same year and the same period, Fourth Sister would have absolute confidence.
But now…
Who watches television anymore?
With online live streaming and replays, a large part of the viewership share will inevitably be divided.
Fourth Sister wasn’t worried about not making money.
But she was worried that Cao Cheng would lose and it would damage his confidence.
Fourth Sister said softly, “What you said today was too… too uncompromising. If it doesn’t surpass it, will you really quit the industry? Sister Ali looked worried just now…”
Cao Cheng chuckled, “You don’t have confidence either? Didn’t you watch the program? You were so engrossed, do you think this program is not as good as the previous Super Girl?”
Fourth Sister shook her head, “It’s not that it’s not as good, but the times are different. Now there are video platforms sharing the share, it’s almost impossible for us to defeat them in terms of traditional viewership ratings.”
Cao Cheng smiled slightly, reached out and pinched her cheek, and said gently, “You don’t understand a thing.”
“…”
Fourth Sister instantly flew into a rage.
Jumped up to fight.
Finally, Cao Cheng suppressed her, pressing her onto his lap, and gave her a slap on the hammer.
Fourth Sister instantly became obedient.
Cao Cheng then said softly, “Don’t you understand me yet? I never fight unprepared battles, and besides, even if I lose, I said I’d quit, I didn’t say you guys would quit too, and besides, even if you quit, you can come back in again!”
Fourth Sister was speechless, “Are you planning to cheat?”
“How can this be called cheating? How can a cultured person be called a thief? I’m just exploiting the rules!”
Cao Cheng had the face of a cunning businessman.
Doing business requires integrity.
But the entertainment industry doesn’t need it, it only needs traffic.
Also,
He won’t lose.
Cao Cheng is well aware of 《Good Voice’s》 ability to attract money and attention.
In the future, the top 10 variety shows… Good Voice will occupy four, namely Good Voice 1, 2, 3, and 4!
That’s not all.
The first season, which aired the earliest, was three years later, the internet was even more prevalent, and even then the viewership rating exceeded 6.1!
The fourth season was even more brutal, exceeding 6.8!
And now, it’s three years earlier than in another space.
Plus the continuous promotion during this period, including the improvement of the mentor level, stage improvement, singer improvement, all the details have been improved.
If it still can’t surpass the previous Super Girl.
Then it’s all a wasted dream?
Including this promotional event, it’s full of explosive points, and it will be hyped online for at least a month, directly hyping it up until the program airs.
At that time, a large number of anti-fans will appear, as well as a large number of mentors’ fans and singers’ fans, for example, Xiao Chen Sheng’s fans are very numerous.
This kind of foundation is not comparable to 《Good Voice》 in another time and space.
…
The program officially aired in July.
It can be said that it was a ‘mass exodus’.
Let alone fans, even other bigwigs in the industry, CEOs of talent agencies, well-known agents, well-known artists, and even the film and television industry are paying attention to this program.
Why is Cao Cheng so defiant?
Everyone wants to see if this program is really as amazing as you say.
What is the number one music variety show in China.
What are the most amazing mentors and stage in China.
What are the best voices in China.
Time flies…
On the night of the premiere.
All the senior executives of Miracle Media, not many, only over twenty people, were all in a large private room in a hotel, Cao Cheng paid, everyone ate and drank, gathered together.
In the company’s internal group, everyone was also expressing their opinions freely.
There were nervous ones.
There were expectant ones.
There were fearful ones.
There were praying ones.
Everyone was waiting for the program to officially air.
Nine o’clock.
The advertisements started.
Wahaha sponsorship!
There’s no way, these days, Jia Duo Bao hasn’t started a war yet, and Cao Cheng hasn’t invested either.
Instead, Waha Group… Cao Cheng and Third Sister’s company have cooperative investments with Hangzhou, and because of the foreign storm crisis, Cao Cheng took the opportunity to acquire the Waha equity held by Danone.
Becoming the largest shareholder of Waha.
But just an investment shareholder.
Not involved in management.
It also completely helped the Zong family end the ‘Da Wa dispute’, turning Waha into a wholly domestically-owned enterprise.
Next year,
Just relying on this company, Cao Cheng could become the richest person.
One hundred million yuan in initial sponsorship fees, transferring money from left pocket to right pocket, from Waha Group to Miracle Media’s pocket.
This is just the initial sponsorship fee.
Subsequently, as the broadcast becomes popular, various inserted advertisements will definitely be sold at exorbitant prices.
That is, the advertising fees alone are enough for Miracle Media to live comfortably.
An absolute money-making machine!
…
Nine ten.
After the advertisements and pilot episode, the program officially began.
As soon as the four mentors appeared, the effect was immediately maxed out.
This is true high-end and top-tier.
Four mentors, three men and one woman, this level of professionalism completely surpasses all talent shows.
Just look at the previous Super Girl.
The most famous judge and mentor was actually Jie Jie, and the others were what? Just a bunch of nobodies?
Okay.
No more criticism, they are somewhat professional, well, somewhat professional!
Let’s not talk about the level of the mentors for now.
As the program began, everyone quickly discovered that this program was truly different.
Blind selection chairs!
Only looking at the voice.
Especially the expressions of the four mentors the moment the contestants opened their mouths, that surprise, that liking, those captivated expressions, made the audience cheer.
“What kind of divine program is this?”
“So amazing.”
“No wonder they dare to call it the number one talent show in China, they dare to say that 《Good Voice》 is only for Good Voice, here they don’t look at faces, age, or gender, as long as you have a good voice, you can make the mentors turn their chairs.”
“This program is invincible, it’s great, great.”
“Wow, four mentors turned their lights on at the same time, four vying for one, the right of choice actually returned to the amateur, it’s so hard to choose, these are such professional mentors, so well-known, won’t they offend people?”
“This is what a music program should be, the musical cultivation of these mentors truly surpasses similar music programs.”
“Joining the God of Song’s team, so lucky, the God of Song will even personally guide, even if you are eliminated in the future, this life is worth it.”
“Harlin is too funny, hahaha, Liu Nai Cha was angered by Harlin, this side-eye is too charming, I wonder who will marry Nai Cha Mei in the future, great love, great love…”
As soon as the program aired.
With only two amateurs appearing, the program had already exploded.
Various forums and online forums on the internet all had a lot of people setting the rhythm and starting to control the comments.
Cao Cheng is not a professional in this area, but it doesn’t prevent him from understanding these things.
Mainly, he’s also afraid of trolls, so he needs to control the comments for a week first.
It doesn’t matter how much money it costs.
And this program’s competition system, as soon as it appears, it crushes all similar programs.
The mentors are the biggest highlight.
Even just with their backs turned, that attentive expression also made the audience’s hearts rise, until the mentor pressed the button, turned around, that moment’s refreshing feeling made many viewers go crazy…
Let alone the audience.
Even some well-known artists in the industry were stunned, it’s so awesome!
Especially the music mentors who had previously refused, Yang, that one, Sun… now they wished they could jump off a building and commit suicide.
Damn.
Such great wealth, just missed it?
The senior executives of Toilet Station, the hosts, and the senior executives of Tianyu were all staring blankly at the program on television.
They are professionals, so they can see at a glance how much potential 《Good Voice》 has.
Many of them know that this program has a spinning chair, costing hundreds of thousands to create.
At the time, they didn’t have a direct impression, they didn’t know what it represented.
They were thinking, isn’t it just a chair? Flashy…
After all, this type of program is the first time to appear on Blue Star.
They never imagined that a spinning chair could create such wonders, that it could raise people’s emotions to the peak.
The viewership rating hasn’t come out yet, but many people are already sweating.
This program is too attractive.
The mentor’s spinning chair is a highlight.
The mentors vying for contestants is a highlight.
The mentors’ interpretation of the contestants’ music is also a highlight.
Contestants choosing mentors is another highlight.
Including the overall stage design of the program, it almost crushes an entire era, only after comparison do you discover that Super Girl is what?
The overall feeling of 《Good Voice》 is two words—professional!
From the lighting to the mentors, to the director, to the stage, to the sound system… everything is so high-end.
If,
Before, Young Master Cao provoked conflicts everywhere, making people feel like a nouveau riche.
Then now,
After watching the first episode of Season 1, everyone inside the industry has only one thought—
The wolf is here!
Soon, the viewership rating came out.
The preliminary collection and statistics of the CSM44 city’s viewership rating, although it is only preliminary collection and statistics, are also quite accurate.
The most accurate are still the weekly statistical report and the monthly comprehensive data statistics.
But,
The daily real-time updates are also enough.
Viewership rating 2.71.
Viewership share reached over 10.
Consistently ranked first in the same time slot!
“Are you crazy?!”
As soon as the news came out, everyone in the industry was stunned.
They knew too well what this represented.
Just like in the film and television industry, professionals can roughly estimate the final total box office based on the first day’s box office.
Viewership ratings are the same.
Unexpectedly…
The season finale, exceeding 10… should be a sure thing, the probability has changed from 0% to over 60%.
Super Girl’s status is no longer secure.
The wolf,
has truly arrived!
