Reborn in the ’80s as a Group Favorite Bigshot – Chapter 137

Chapter 137: How Does Your Brain Work?

Now, not only was Director Luo’s heart burning with excitement, but even Sheng Qingyang was no exception.

He had been here for a while, but he hadn’t been able to make any headway. Now, this down jacket could be a great opportunity.

Director Luo also strongly agreed, “I also think it’s feasible. Our factory can produce a batch in advance and try selling them at the department store in the winter.”

“If people in the county town buy them and find them good, word will spread, and then we can try to contact the provincial department store to see if they will stock the down jackets,” he added.

Although the effect might be slow, and they might not sell many in the first year, they could still open up the market a little. With a few more years, the down jackets should be able to be promoted nationwide. They could afford to wait.

Song Chu and Sheng Qingyang both understood his meaning, but both of them were more focused on efficiency and couldn’t afford to wait for years.

“Not only the provincial department store, but we can also contact department stores in other provinces and cities. After all, our down jackets are really good. I’m not afraid they won’t want them. I can think of a way to do this.”

Although Sheng Qingyang was reluctant to use his family connections, he was also prepared to contact his family for help in order to promote the down jackets more quickly.

Otherwise, relying solely on the county clothing factory to make contacts would be useless.

Provincial clothing factories were unlikely to accept goods from county clothing factories. This was a matter of perception. Without connections or someone to help make introductions, even if you talked until you were blue in the face, the leaders of those factories wouldn’t even see you.

Song Chu also thought of this, and she offered a different opinion, “Actually, we can promote them through advertising.”

“Promote through advertising?” Sheng Qingyang and Director Luo were both stunned.

Sheng Qingyang came from the Imperial Capital and was more familiar with advertising. “Are you thinking of advertising on TV? But not many families in the country can afford a TV.”

Song Chu smiled and said, “No, we’ll use radio station advertising.”

“Many families in the city have radios, and these people will also be the main buyers of down jackets, since their economic conditions are certainly not bad, and they should be more willing to spend.”

“We’ll start by paying for down jacket advertisements on the provincial radio station. If the effect is good, we’ll go to Kyoto and buy advertising time on the central radio station.”

She had previously looked through the materials she had collected and found that in the 1970s, in addition to television, radio stations also had advertisements.

Usually, they would play a song or a beautiful sentence and then insert the advertisement into it.

The advertising effect was much faster than word of mouth, especially when it was broadcast several times a day. The effect would be absolutely explosive, and everyone would definitely remember the down jackets.

She still remembered that when she was a child, there was an advertisement that was always on TV. Although it was annoying, it left a really deep impression.

When you saw this product in the store, you would have an impression, “Oh, so this is xxx.” If you had a need for it, you would buy it and try it.

Director Luo’s understanding of this area was not very deep, but Sheng Qingyang’s eyes lit up even more.

“Comrade Song, how does your brain work? How are you so smart?” He felt like he had really struck gold.

Song Chu was like a piece of unpolished jade. After peeling it away bit by bit, it would reveal a dazzling light.

He was so lucky to have met such a treasure.

“This is a great idea. We can run a wave of advertisements on the provincial radio station, and also in the city and county. When we go to talk to the department stores, it will be much easier. Maybe they will even contact us proactively,” he said with a smile.

Song Chu found that Sheng Qingyang was indeed cultivated by a big family in Kyoto. His vision was different.

“How did you come up with that?” He hadn’t thought of this method.

“I was listening to the radio a few days ago and heard an advertisement, and I suddenly had an inspiration,” she smiled. Of course, this was just a story.

Speaking of radios, she suddenly felt it was necessary to buy one. She could listen to the news and learn about current affairs, and it could also help her parents pass the time.

But she would also need a radio ticket. She could ask Gu, the Academic God, about this.

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She found that Gu Yue had special ways to get various tickets, and it didn’t seem like he was going through the black market. He should have some separate channels.

But she wouldn’t deliberately inquire or investigate, after all, everyone has their own secrets.

And then, her savings for installing a telephone were basically depleted, and she needed to earn some more money.

Sheng Qingyang decided that he had to get Song Chu to the Economic Office no matter what. If he missed her, he would definitely regret it.

Such a capable and beautiful young woman would stand out even in the Imperial Capital.

The older generation would probably like her too. Like his mother, she would probably like Song Chu.

His mother and grandmother’s requirement for him to find a wife was that she had to be capable. As for family background and appearance, their family didn’t care that much.

Of course, he was a face-con, and he still had requirements for the appearance of his girlfriend or future wife.

Come to think of it, apart from being a little young, Song Chu met all his requirements for his future other half.

He smiled and said, “It’s also because you’re smart. If it were someone else listening to the radio, they wouldn’t have thought of advertising.”

Director Luo also chimed in, “That’s right, it’s still Director Song who is smarter. If it were me listening, I wouldn’t have had this kind of inspiration.”

He was also telling the truth. Young people nowadays had better brains.

Song Chu joked, “Don’t praise me anymore, or I’m afraid I’ll get arrogant.”

“Haha, it’s okay if you get a little more arrogant,” Sheng Qingyang felt that Song Chu was definitely the most special and interesting girl he had ever met.

After waiting for a while, Director Li and the two people Sheng Qingyang brought with them also finished trying on the down jackets and came out.

“This down jacket is really good. Not only is it warm, but it’s also very comfortable to wear.”

Director Li smiled and handed the clothes to Song Chu, “Are you planning to produce these down jackets? If you are, you must tell me. I will definitely buy a few.”

He said this partly to give Song Chu face, but also because he really thought the down jacket was good.

If they were for sale, he would get tickets and buy one for each of his family members. They were so comfortable to wear.

Song Chu smiled and said, “We do have this idea in mind. It mainly depends on Director Luo.”

At this point, how could Director Luo say no? He was eager to agree, “Produce, our factory will definitely produce these down jackets.”

He decided to talk about cooperation with Song Chu right away.

Now it was the other way around. Song Chu wasn’t in a hurry, but Director Luo was anxious to confirm the cooperation.

Director Li laughed, “Haha, then when they are produced, remember to tell me, Old Luo.”

Hearing this, Director Luo knew that the other party wanted to establish a friendship. He immediately smiled and said, “No problem.”

Director Li invited everyone to his office for tea, but Sheng Qingyang politely declined. He took Song Chu and Director Luo directly to the County Office.

There’s another chapter around 2:30, you can read it when you wake up tomorrow. There will be another one at 12:00 noon tomorrow~